HSBC
Headquartered in London, HSBC is one of the world’s largest banking and financial services organisations.
In 2008 we helped HSBC extend the reach of its report to a non-specialist audience of customers, consumers and employees, through a series of postcards. Each card covers a key aspect of HSBC’s approach to sustainability, using engaging language and imagery. They provide straightforward information about important and complex issues such as the impact of the bank’s lending activities.
HSBC relationship managers will use the cards to communicate with business customers about sustainability. They will also be available in branches and distributed to employees.